Online Advertising

  Plus: Social network ad revenues to hit $8B in U.S. mobile ad spend to increase 47% next year; and Netflix users hog one-third of peak Internet bandwidth       7 billion: The newly calculated population of the world, up from 4 billion in 1974. There’s an app for that — National Geographic’s free iPad app titled “7 Billion,” which explores the population’s impact from many angles, including food, security and demographics. Fascinating insights abound: By 2050, the population will crest nine billion, with 70% living in urban areas.   $5.78 billion: The amount of ad revenue that eMarketer says Facebook will take in during 2012, which represents 72% of all social network advertising spending in the U.S. More fun facts: Social network ad spending in the U.S. will hit $3.9 billion next year, up from $2.74 billion in 2011; worldwide social network advertising revenues will surpass $8 billion in 2012. $1.8 billion: Amount forecast by e...

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